DESIGN AND COMPATIBILITY
DESKTOP PC
PLUG-IN INSTALLED
CMS SUPPORT
SEO - POSITIONING
MEDIUM - 5 keywords
INTEGRATION WITH SOFTWARE
NO Web site developed with CMS support (content management system) and therefore with a control panel, to allow the user to manage the site independently, with the inclusion of NEWS and new articles. The graphics were created with care starting from images and brochures provided by the customer. entered payment system with PAYPAL direct for some products and services.
OPTIMIZATION AND POSITIONING ON SEARCH ENGINES (SEO)
In addition to the installation of the CMS support for the site, which allows its updating, the contents and other parameters of the site have been optimized to increase its visibility on many keywords. These keywords, being the very competitive sector, favor traffic and contacts that immediately translate into sales for the beauty center. These are some optimized words:
- verona tanning center
- verona beauty center
- tanning in verona
- aesthetics in verona
- beauty center in verona
DIRECT SELLING SYSTEM WITHOUT TROLLEY
as the customer had both few products and a limited spending budget, we opted for a simple but effective solution to sell the products directly from the website: the paypal button. Thanks to this tool, users can immediately purchase the service, and the data are not entered on the site in the traditional way (via the cart) but are directly sent to paypal for billing and receipt of money. This solution is suitable for small quantities of products (maximum a few dozen) and is less expensive than an e-commerce structure.
