Project developed with restyling and e-commerce site update from old version to new version. Responsive graphic engine updated, new design and colors to make navigation easier and more intuitive and addition of additional features.
GRAPHIC DESIGN
COMPATIBLE DESKTOP
SMARTPHONE COMPATIBLE
COMPATIBLE TABLET
PLUGINS
CHAT and SUPPORT
QUOTE FORM
VISUAL EDITOR ADMIN
EBAY IMPORT EXPORT
SEO - SEARCH
45 OPTIMIZED KEYWORDS
INTEGRATION
PC DESKTOP MANAGER
MANAGEMENT DANEA EASYFATT
WEBSITE RESTYLING
In this project, we have both updated the basic version of the E-commerce CMS, starting first from a new lighter and simpler design, always based on the RESPONSIVE DESIGN graphic engine. With the responsive design it was therefore possible to guarantee compatibility with all types of devices.
the graphics have been reworked in a more "fresh" and less "institutional" way to bring out more of the youthful aspect of this company.
In addition, system stability and security have been increased, introducing important updates and internal functions to the CMS such as personalized invoicing and manual orders.
ADDITIONAL FEATURES OF THE WEBSITE
In addition to the classic CMS (content management system) support that can be used via the control panel, additional additional features have been added to the website to facilitate the user experience. In particular :
- CHAT in real time, with the possibility for the administrator to respond via smartphone to requests or via the web panel.
- Contact Form to request an overlay quote without the need to change the page.
- Visual Editor for the composition through "Drag and Drop" of the contents of the pages in a simple and fast way
- Import / Export functionality per platform EBAY e AMAZON
Thanks to these features, the site has become much more efficient and captivating. Furthermore, information on company services is presented in a much more direct and linear way than in the previous version and users can interact more easily with the seller.
SEO MEDIUM SEARCH ENGINE OPTIMIZATION up to 45 Keywords
Included in this e-commerce site restyling, we have integrated search engine optimization improving many basic parameters such as the site loading speed, various metatags and textual content of the site. This has given a significant improvement in SEO terms regarding the whole website, providing an improvement on the General SERP (Serp = Search Engine result positions, the relative position of the keywords on the search engine).
The optimization was done on at least 45 keywords competitive for the selected business sector, leading to an increase in traffic of about 70% more.
INTEGRATION WITH ADDITIONAL AND EXTERNAL SOFTWARE TO THE SITE
In addition to the previous improvements, we have integrated into the e-commerce platform also integrations with PC MANAGER DESKTOP Software, a software on PC that allows you to quickly manage all aspects of the store much faster than the web control panel. moreover, massive changes to products and categories are also possible.
Subsequently, the IMPORT / EXPORT functionality was also integrated towards Danea Easyfatt, the famous Italian complete company management software.
These interventions have given considerable autonomy to the platform which is very complete and competitive, generating significant sales.