Multi-store e-commerce site for restaurants and clubs in Milan

In this project, we created the integration of the e-commerce website with a multi-store subscription platform capable of hosting different venues and different shops, each with a personalized sub-display. The seller can also quickly import the products via Excel or use those already available on the platform without wasting time unnecessarily. The end customer can find both the products closest to his position via geolocation, and the physical store closest to him.
Delivery can also be at home either by courier or by rider for fresh products, always with freezing and order tracking in real time.

In addition to the classic CMS (content management system) support that can be used via the control panel, additional additional features have been added to the website to facilitate the user experience. In particular :

• Contact Form to request an overlay quote without the need to change the page.
• PRIVATE CHAT with a single seller to immediately resolve any pre-post sales problems
• Visual Editor for the composition through "Drag and Drop" of the contents of the pages in a simple and fast way
• Import / Export functionality also by platform EBAY e AMAZON
• COMMISSION CALCULATION both for single product and for category chosen by the user.
• AFFILIATE MARKETING with the possibility of reselling products directly from other sites or sponsoring them using an affiliate marketing code.
• SELLERS MANAGEMENT with subscription and various levels of permissions chosen by admin
• RIDERS AND SHIPPING MANAGEMENT with the possibility of centralizing shipments or leaving assignments to the individual seller

Thanks to these features, the platform has become very functional. THE WHOLE SYSTEM IS PREPARED WITH API FOR EXPORT AND USE IN THE APP of the platform. Users with this platform can quickly and quickly purchase their products from the comfort of their home.

SEO MEDIUM SEARCH ENGINE OPTIMIZATION up to 25 Keywords

Included in the development of the e-commerce product customizer, we have integrated search engine optimization improving many basic parameters such as the site loading speed, various metatags and textual content of the site. This has given a significant improvement in SEO terms regarding the whole website, providing an improvement on the General SERP (Serp = Search Engine result positions, the relative position of the keywords on the search engine).
The optimization was done on at least 25 keywords competitive for the selected business sector, leading to an increase in traffic of about 70% more, and an increase in sales estimated at + 85%.

INTEGRATION WITH ADDITIONAL AND EXTERNAL SOFTWARE TO THE SITE

In addition to the previous improvements, we have integrated into the e-commerce platform also integrations with AUTOMATIC FLOWS software for both marketing and customer management. in particular, with each purchase we directly insert a like on facebook, or we send remiders for all abandoned and not purchased carts, or after a few hours from the purchase and delivery we send a request for a review of the service on Google all automatically.
Product categories can be managed by an administrator as well as "universal" products, ie products preloaded on the platform that everyone can use, such as "pizza margherita".